{"id":17128,"date":"2019-10-07T16:13:28","date_gmt":"2019-10-07T15:13:28","guid":{"rendered":"https:\/\/www.farleygreene.com\/blog\/exporter-of-the-year\/"},"modified":"2019-10-07T16:13:28","modified_gmt":"2019-10-07T15:13:28","slug":"exporter-of-the-year","status":"publish","type":"post","link":"https:\/\/www.farleygreene.com\/es\/blog\/exporter-of-the-year\/","title":{"rendered":"Farleygreene gana el premio Exportador del A\u00f1o de la PPMA"},"content":{"rendered":"

Mapledurwell, Hampshire – Farleygreene, fabricantes de equipos de tamizado y cribado, han ganado el Premio al Exportador del A\u00f1o 2019 de la PPMA en el prestigioso evento Group Industry Awards celebrado en Birmingham. <\/strong><\/p>\n

Los Premios PPMA<\/a> re\u00fanen a m\u00e1s de 300 profesionales de la industria del mundo de la maquinaria de procesamiento y envasado, y el premio al Exportador del<\/a> A\u00f1o reconoce a los fabricantes que han logrado un crecimiento sustancial de las ventas de exportaci\u00f3n en los \u00faltimos 12 – 18 meses.<\/p>\n

Farleygreene ha estado aplicando un crecimiento estrat\u00e9gico de las exportaciones en consonancia con el razonamiento natural y el del Brexit. En los \u00faltimos 2 a\u00f1os ha pasado de menos del 5% en 2017 a m\u00e1s del 30% de la facturaci\u00f3n en 2019. Farleygreene aplica un modelo basado en el distribuidor para acceder a los mercados extranjeros, que ha dado buenos resultados en los \u00faltimos 3 a\u00f1os, aumentando importantes ingresos basados en la exportaci\u00f3n. <\/p>\n

Desde su fundaci\u00f3n en 1976, Farleygreene siempre ha vendido tamices en el Reino Unido, con exportaciones ocasionales ad hoc si el cliente ten\u00eda presencia internacional. Para aumentar las ventas, se cre\u00f3 una estrategia para acceder a los mercados clave de la UE, incorporando uno a uno nuevos distribuidores en estos mercados. Debido al peque\u00f1o tama\u00f1o de su empresa, Farleygreene desarroll\u00f3 un proceso de incorporaci\u00f3n escalonado para que los recursos pudieran tratar con cada nuevo distribuidor por turnos. A medida que la empresa ha ido creciendo, tambi\u00e9n lo han hecho los recursos disponibles para incorporar nuevos distribuidores. Farleygreene tiene ahora 11 distribuidores en todo el mundo, que atienden a un total de 18 pa\u00edses. Sus distribuidores<\/a> son un complemento muy importante para Farleygreene y se les considera una extensi\u00f3n de su equipo de ventas, con el apoyo de material de marketing espec\u00edfico para cada pa\u00eds. <\/p>\n

Farleygreene seguir\u00e1 creciendo utilizando la estrategia basada en el distribuidor, ya que se considera la forma m\u00e1s eficaz de hacer crecer la marca en toda la UE y m\u00e1s all\u00e1. En \u00faltima instancia, el objetivo de Farleygreene es convertirse en el centro de conocimientos t\u00e9cnicos de la red de distribuidores. <\/p>\n","protected":false},"excerpt":{"rendered":"

Farleygreene ha ganado el premio al Exportador del A\u00f1o 2019 en los prestigiosos Premios de la Industria del Grupo PPMA. <\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[167],"tags":[],"class_list":["post-17128","post","type-post","status-publish","format-standard","hentry","category-noticias-de-la-empresa"],"acf":[],"yoast_head":"\nFarleygreene gana el premio Exportador del A\u00f1o de la PPMA - Farleygreene Sieving Equipment and Technologies<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.farleygreene.com\/es\/blog\/exporter-of-the-year\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Farleygreene gana el premio Exportador del A\u00f1o de la PPMA - 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